Services
Four lines, built up over fourteen years rather than assembled last week. Each one publishes what it costs.
Identity work that survives contact with the real world.
From £4,500
Food and drink 2025
Halewood & Fen
A preserves maker with good products and packaging that stopped them getting onto the shelves they wanted. New identity, new packaging system, new store.
+34%
Average order value

Cosmetics 2024
Sanctum Skincare
A skincare range with nine SKUs and nine different design decisions. One system, specified for production, ready for the range to double.
5 to 1.4
Artwork revision rounds
Websites built to be measured, not just admired.
From £7,500
Food and drink 2025
Halewood & Fen
A preserves maker with good products and packaging that stopped them getting onto the shelves they wanted. New identity, new packaging system, new store.
+34%
Average order value

Retail and e-commerce 2025
Kestrel Outdoor
A 400-product outdoor retailer replatformed off a store it had outgrown, then rebuilt its paid search around margin rather than volume.
1.4% to 2.6%
Conversion rate
Search and paid media run by people who show their working.
From £1,200 per month

Retail and e-commerce 2025
Kestrel Outdoor
A 400-product outdoor retailer replatformed off a store it had outgrown, then rebuilt its paid search around margin rather than volume.
1.4% to 2.6%
Conversion rate

Professional services 2026
Brightwater Legal
A twelve-partner firm drowning in unqualified enquiries. We automated the triage, and told them which two ideas on their list not to build.
3 days to 4 hrs
Time to first response
Automation where it earns its place, and nowhere else.
From £950 per month